Sport Business Concentration
Prepare for a successful career with professional sport franchises, facilities, sporting goods retailers and athletic departments.
The School of Business' online M.B.A. with a sport business concentration is the first M.B.A. sport business program in the nation to be accredited by the Commission on Sport Management Accreditation (COSMA).
Designed with flagship rigor, and delivered by internationally-recognized faculty, Saint Leo's program has been recognized in 2012 by SportBusiness International as the 17th best sport-related graduate degree in the world - of which only five of the ranked schools are in the United States.
The curriculum provides comprehensive exposure to current applications related to sport business such as:
- Strategic management
- Sales and marketing
- Risk management
- Legal issues
- Facility planning and management
- Financial aspects of sport
- Research in sport
You will also achieve a broad background in business through general M.B.A. courses including those that address:
- Core business management functions
- Oral and written business communication
- Effective team membership and leadership in work partnerships and cross-functional collaborative efforts
- Ethical, economically responsible business decisions in the context of a diverse set of stakeholders
- Business implications of the new economy and applying widely used technologies to management issues.
In addition to the analytical tools and technologies necessary to solve complex management problems, our M.B.A. program emphasizes leadership skills within Saint Leo University's core values and traditions.
Our online M.B.A. is accredited by the International Assembly for Collegiate Business Education (IACBE), a professional accreditor for business programs in student-centered colleges and universities throughout the world.
M.B.A. students take up to two courses per eight-week term. Students can complete the 36 credits required for graduation in as little as one year, or may extend their studies for as long as five years. You may start the Saint Leo M.B.A. program at any of the six terms each year, and—with director approval—can pursue up to two M.B.A. concentrations concurrently.
Business Core (21 credits)
- Course Name
MBA 525 Professional Development 3
This course is designed to give MBA students a tangible head start in acquiring and honing numerous core skills essential for success in the MBA program and the business world. The emphasis will be on the development of professional skills and perspectives, such as business writing, coaching and counseling, conflict resolution, effective business protocol, interviewing, intercultural awareness and sensitivity, negotiating agreement, and public speaking.
MBA 530 Organizational Behavior 3
This course is an advanced introduction to the major theories and issues in the study of human behavior in work organizations. Included are the topics of perception, motivation, leadership, job satisfaction, group dynamics, stress, organizational climate, and communication processes. Organization theory and design concepts are also incorporated to give the student a more complex framework for managerial decision making.
MBA 533 Human Resource Management 3
This course is designed to focus on an in-depth analysis of the major functions of a manager dealing with human resource issues. Issues to be covered include, but are not specifically limited to, staffing, employee training and development, compensation and benefits, legal issues, union versus non-union issues, safety and health issues, and cross-cultural and expatriate issues.
Prerequisites: MBA 525
MBA 540 Managerial Economics 3
This course explores the concepts of economic optimization, the estimation of demand, and cost and pricing analysis. An introduction to economic forecasting and decision making under conditions of risk and uncertainty is also included.
Prerequisites: MBA 525, plus undergraduate course in economics strongly recommended.
MBA 560 Financial and Managerial Accounting 3
This course focuses on the study of accounting concepts and standards applicable to presentation of financial information to interested users, structure, uses and limitations of financial statements, and measurement systems related to income determination and asset valuation. The course also considers the discussion of internal and external influences on accounting decisions.
Prerequisites: Undergraduate course in financial accounting and managerial accounting is strongly recommended.
MBA 575 Global Business Management 3
The student will develop an understanding of international/multinational management by examining the challenges and opportunities of operating globally. Emphasis will be on developing an understanding of the complexities of dealing with diverse social, cultural, economic, and legal systems. The role of business in this dynamic world environment will be analyzed.
Prerequisites: MBA 525, MBA 533
MBA 599 Strategic Management 3
This capstone course integrates knowledge gained in previous graduate business courses. It centers on the theme that organizations achieve sustained success when their managers have astute, timely strategic game plans and they implement these plans with proficiency. Strategic management theory is used in the analysis of case studies of companies operating in the domestic and global marketplace. This course is to be taken in the student's last term, unless otherwise approved by the Director of the MBA Program.
Prerequisites: MBA 525, MBA 533, MBA 540, MBA 560 or ACC 504, MBA 565, MBA 570, MBA 575
Sport Business Concentration (15 credits)
- Course Name
SPB 510 Foundations in Sport 3
Introduces the student to the broad concept of sport business and provides an overview of professional, collegiate, interscholastic, recreational, Olympic, Paralympic, and international sport. Searching for professional positions in sport will also be discussed.
SPB 535 Risk Management and Legal Concepts in Sport 3
This course provides students with an opportunity to examine the most significant areas of risk management and law relevant to the various segments of the sport industry. Specific sport law concepts will focus on developments in negligence law, contract law and constitutional law. Legal and risk considerations will be explored as related to managing operations including facilities and events, transportation, crowd control, and crisis situations, which create the framework for developing risk management strategies that will assist sport managers in setting guidelines, policies, plans and procedures.
Prerequisites: SPB 510
SPB 545 Facility Planning and Management in Sport 3
This course examines the various types of indoor and outdoor facilities for sport venues and related activities; examines the planning, scheduling, organizing, and controlling of sport facilities for sport-related venues and their ancillary areas; and explores the connection between facility/venue management and event management, event operations and logistics, facility and event programming and scheduling, and facility and event marketing. Specific topics also include the development of strategic sport facility management plans, preparing and controlling facility logistics, and risk and crisis management issues.
Prerequisites: SPB 510
SPB 565 Sport Marketing 3
This course develops knowledge and skill in the marketing process as it relates to understanding the sport consumer, logistics, promotions, and public relations activities in traditional and specialized areas of the sport industry. Primary focus will be on the application of marketing principles to specific sport scenarios.
Prerequisites: SPB 510
SPB 570 Financial Aspects of Sport 3
The course is intended to provide an overview of the sport industry and is divided into sections reflective of the major issues surrounding the financial management of sport organization in both nonprofit and profit contexts, with the emphasis on the latter. The first aspect of the course focuses on an analysis of the major professional and collegiate sport organizations in North America, with an emphasis on how economic factors have altered the face of sports and will continue to influence how leagues and collegiate conferences develop and evolve. The second unit examines ticket operations, pricing strategies and tactics, and revenues from broadcast rights, licensing, and concessions. The final unit covers fund raising and introduces corporate sponsorship in sport organizations with an emphasis on the evaluation of the sponsorship partnership as a lucrative revenue stream.
Prerequisites: SPB 510, MBA 560
Total Credits 36
- Course Name
SPB 597 Internship in Sport Business 3
Students will be supervised by a sport business faculty member and sport organization on-site coordinator in an internship approved at least one month prior to the start of the intended semester. Students must work a minimum of twenty hours per week. However, it is strongly suggested that students seek out a paid 40-hour-per-week internship with a sport business in the selected field of their choice. This course cannot be taken by individuals currently working for a sport organization. Its purpose is to help individuals gain full-time employment with a sport organization. The internship shall last a minimum of 16 weeks and is a full academic course.
Prerequisites: All MBA and SPB courses required for the MBA with a concentration in Sport Business. Course may be concurrently taken with one other required course. Its intent is to be the final culminating experience prior to the completion of the MBA with a concentration in Sport Business.